
As the year wraps up I spent some time thinking about how it went, and what I’m hoping for in 2025.
Personal
My word for 2024 was connection – a correction from a multi year pandemic that flowed neatly into [living under a rock] writing a book. I wanted to prioritize being a better friend, and rebuild my sense of community locally. As a guiding principle throughout the year, this was so helpful, and I feel dramatically better about this aspect of my life than I did a year ago. I’m looking forward to more connection in 2025.
This was also the year that we finally finished the multi year building project of renovating the attic. It’s been a bit of an ordeal for a number of reasons that I won’t get into, but super happy to have the house the way we want it with an extra bedroom and bathroom, and moving things around such that we can each have an office.
Adventures
- A wedding in Sydney, where I got to see many old friends from when I lived there. A brief but fantastic layover in Hong Kong. 10 incredible days in Bali.
- A weekend in London for my birthday, we saw the Sister Act musical (amazing), the Cruel Intentions musical (pure nostalgia), caught up with friends, and saw some fantastic exhibitions at the V&A and the Tate.
- A weekend at Castlemartyr for the art show (beautiful).
- A trip to the Inchydoney spa (2023’s birthday present from my parents).
- Another weekend in London, this time to see Nils Frahm (and also many friends).
- A brief overnight trip to Glengarrif for a friend’s birthday, we took in Garinish island and the ever weird, ever wonderful, Ewe Experience.
- A week with my parents visiting Killarney (the Muckross hotel, right in my favorite part of the national park) and returning to the beautiful Liss Ard estate.
- Another wedding, this time in Dehradun, India, with a few days in Chandigarh (to see the incredible Nek Chand’s stunning rock garden) and an all too brief but fantastic stop in Delhi, where we saw Humayun’s tomb and did some important shopping for Hamper Season.
- One night at the Cliff House in Ardmore for Bas’ birthday. Absolutely gorgeous.
- A few days in Venice for the biennale, always amazing. Stayed at the wonderful Ca’ Bonfadini. You can read about it in a (rare) public edition of Where the Hell is Cate.
- A brief visit to Sheen Falls (beautiful) for Lorge chocolate for Hamper Season.
- A weekend in Dublin for the ballet and to see friends.
Professional
2024 will always be the year my book came out, in print in April, and as an audio book in November – a product of years of work. Aside from locking myself away [at Castlemartyr] for a brutal week of edits in January, and having to read it 2-3 more times during proofs, most of the work was done and I got to think about what comes next. Still no answers there but I’m trying to give myself time!
I didn’t do a great job at promoting the book, but I did do a number of podcasts, a book signing at LeadDev, and a talk at Leading Eng. I have some more things planned for next year already, so that’s exciting.
This year I also took on another advisory role with Twill. I’m really excited about this, because I find the product compelling – currently hiring feels a bit like candidate and hiring manager AIs talking to each other, and it’s tough to separate the signal from the noise – making for a bad experience on both sides. Twill cuts through that directly to well qualified, vetted candidates. I also just genuinely love advisory work, and am super happy to have another opportunity to do it.
For my own professional development, I took the Co-Active Leadership Workshop – which was really great and I want to try and figure out the time and money for the full program. I also did my first back of the room assisting for Fundamentals, which was interesting. I’m fascinated by the Co-Active facilitation model, and the idea of experiential learning.
I passed the four year mark at DuckDuckGo, which was interesting – in previous jobs this was the time at which I decided to move on. I thought about it, of course, partly because I think it’s healthy to think about this every year, and partly because passing the 4 year milestone for the first time invited deeper thought. Ultimately though, I decided to stay put because 1) I’m working on something huge and interesting, 2) I’m enjoying being with a team I’ve built up and the work of good-to-great, and 3) this market is terrible, why subject myself to it unnecessarily.
2025?
I’m not a big planner and I don’t make New Year’s resolutions. I do like the act of setting a word and an intention. For 2025, I picked “health”.
First and most obviously, this is about prioritizing physical health. 2024 was a bit up and down here, and I would like to be more consistent.
Secondly, I think there’s a broader meaning here – about healthy behaviours and patterns. I’ve been thinking a lot about garbage in garbage out for the mind – this stage of capitalism is so intent on making us consumers of low value content, and I know I personally need better quality inputs there to have better quality thinking myself.
As always, the word starts as an intention and my experience with it will no doubt evolve over the course of the year. I’m looking forward to seeing where this one goes!
Thanks as always for following along; wishing you a wonderful 2025.




January 3, 2016, I sent an email to 66 friends from CGD. In it, I wrote about falling in love with the Eiffel tower, spinning around in circles, and the entwined history of luggage and travel.
July 1, 2017, another email from CDG. This time to 322 people. I wrote about an early morning walk through Paris, about going between a social whirl and being alone.
In between, 70 of these. Postcards, love letters, something in between. I call it “
There’s a format. One picture – I’ve found I look at the world, experience photography differently, when I am trying to pick out only one. One favourite thing – a reminder to find the unique experience, the best moment of appreciation in every place. An essay. In the first letter I included this idea of “unexpected joy”. When I flew out of LHR after the Brexit vote, I forgot to find the piece of happiness. When I arrived at EZE still shaken from seeing a corpse on the street the night before I had nothing else to say. When I flew out of BUD, I shared a cab with a random woman, who turned out to be a friend of a friend and there was no essay. Each exception has it’s own story.
When you travel a lot, especially when you travel a lot for work, it’s easy for everything to blur, to lose sight of what you love about it, to decide to explore next time rather than right now. The act of choosing a favourite thing, the act of appreciation, connects me to the place and time.
Sometimes it’s easy. When I saw a giant sea turtle lay eggs in the middle of the night (SJO). Or when I edged around a rubbish dump, walked along an abandoned runway, and found myself standing on an abandoned WWII lookout point at the edge of an island that felt like the edge of the world (FUN). When my friends and I snagged last minute tickets to the Harry Potter play (LHR). Sometimes it’s hard to choose or describe. The river of five colors (LMC). Guatapé, the view from the top of El Penol, or the beautiful, eerie, abandoned La Manuela. The owl cafe – or the hedgehog cafe – or the bunny cafe (HND). The aquarium, or finally seeing the DMZ from the other side (ICN). The month I spent skiing every morning before work (TCL). My birthday adventure (MXP).
And sometimes it’s hard to find a moment of joy. When the startup I was working at failed, and I packed up my life (MDE). When I said goodbye to my east coast home (EWR). When I was being stalked and threatened (SEA). When I visited the ghost of the life I left behind (SYD).
It’s easy to start selling on social media. Selling an idea of a life we’re not really living. We’re not really that happy, or that angry, or that good– not all the time – life is made up mostly of in betweens. A blog post always needs a point. A thing to take away. I need to succeed in public, on the internet. As my “followers” have ticked upwards, my ability to be myself has slid down. My
At the end of each one, I include a postscript.
People write back. By email. By Twitter. By iMessage. By GChat. In person. They join me on my adventure as it ends, or sometimes weeks later – that’s the nature of email. Sometimes people write me an airport goodbye, as they begin – or end – an adventure of their own. Often these are my “IRL friends”, the reason why this started, who I’m closer to as a result. We plan our next adventure, and exchange snippets about our lives. The burden of keeping a correspondence is high, and so we embraced the “ambient awareness” of social media. But this project has created a new kind of space, where we correspond without pressure, and we know there will always be this prompt to resume. Another airport. Another adventure. Another story. Another goodbye.
Sometimes they are internet friends. I went straight from ORD to meet friends for dinner. One of them had hired a designer, given her a brief, and made stickers. She put them in a card, with a lovely message. It was the most beautiful thing that anyone has ever done for me, and this project – that
And sometimes they are strangers. One of them called me his “imaginary friend”. Another wrote me this:
I created this project to stay in touch with my friends, to create a space to be real – vulnerable – long form. Whilst it hasn’t grown in scope, the meaning has grown beyond what I ever imagined. It’s given me a different format, helped me grow as a storyteller and a writer. It’s prompted me to step back and see how I’ve grown as a person.
There are three letters total from CDG. The first, the most recent, and one other. In that one, I talk about how I found my friend Natasha at the Gare Du Nord. I sent a letter from SXP and she realized we were both on trains, heading to the same place, at the same time. We got something to eat, and walked underneath the Eiffel tower and along the Seine to the miniature Statue of Liberty.
Now she’s in Thailand, and I’m in Colombia. But soon, we’ll be reunited in NYC. And she’ll know I’m coming, because I’ll send an email with subject: MDE.




According to Air Canada, I racked up 89,121 miles this year. I don’t know how accurate this is, because it includes bonus miles and excludes a number of flights – including a flight I had rebooked from Seoul after a delay (somehow no-one has a record and I never got the the points – grr), and round trip from the UK to Tuvalu (miles / different airline).































































































































































































































































































































































































































































































































































































