Tag: visibility

  • The Trouble With Women’s Events

    The Trouble With Women’s Events

    GHC 2014 badge, "Google" is modified to say "Xoogler" instead.
    I improved it.

    There’s a theme emerging in my backchannel lately, as my girlfriends and I discuss why we aren’t doing certain events. And often, these are events for women.

    We used to retreat to these events because we weren’t welcome – or safe – anywhere else. But now, we see lots of technical events working really hard to get 30-50% women speakers in an industry of only ~20% women. To do that they offer things like strong codes of conduct, covering speaker travel costs, both things that women-focused events have been slow to adopt. GHC, for example, didn’t have a code of conduct until 2014 and still doesn’t cover speaker travel – or even give speakers a complementary ticket.

    The other thing we see is that these events focus heavily on the pipeline, with corporate sponsorship from $bigCompany’s, who are hoping to use it to boost their diversity numbers. Often the sponsorship comes with a sponsor speaking slot, which results in an overrepresentation of “Career at $BigCo” perspective, unless organisers are careful to balance it.

    Meanwhile, the same companies who make a huge show of commitment to women’s events, run their own events without proper Codes of Conduct, demonstrating that their “commitment” to “diversity” has the depth of a puddle. They hide behind their donations when called out on things like lack of diversity on their board. And they support women who work there being visible in the context of women’s events – not at technical events. A surprising number of big companies support women who work there speaking at women’s events (recruiting! pipeline!), but not at technical conferences. I would know. I used to work at one.

    I think we’re supposed to want to do these events, make exceptions because it’s “for the collective” but whilst I think some women still go with this obligation, more and more of us are saying no. And I think that can get framed as selfishness – but I see it as prioritisation.

    I left, but I came back, and now I show up every day. That, itself, is an act of activism.

    As a manager, I work to try and hire women, and to create a good environment for those I work with. This is an act of activism.

    Every time I get on stage as a technical woman, this is an act of activism.

    Every other thing I do that helps other women – Technically Speaking, writing, all the stuff I do quietly, the mentoring, listening to women’s stories… these are acts of activism.

    I want to see events for women succeed, but I don’t feel obligated to do any more than I do already. So they have to meet my objective criteria for any event that I speak at… and they haven’t been.

    The little-discussed reason for some of these issues is because these events operate as fundraisers to support other programming put on by these organisations. Whilst I don’t think there’s any excuse for not adopting a standard code of conduct, this makes strategies that cost money harder to justify. I want these organisations to be successful – even if I am unlikely to personally donate time and money to them in this context as I believe my focus is better elsewhere. Is the option to accept that conferences are no longer the best fundraising opportunity? Or to be more transparent about the fundraising nature and all that it entails – including sharing more about what the money raised goes to cover?

    Aside from the financials, the other aspect which – oh, the irony – women’s events often fail at is inclusivity. In the same way that some of the most horrifying things I heard in a corporate setting came from HR, some of the most oblivious comments I’ve experienced at events came from other women… at women’s events. Most recently I asked a question and in doing so alluded to the fact that I don’t want children. Another woman confidently stated to the room that I would change my mind. I was furious.

    Is it because by focusing on what binds us together we forget our differences, or assume they are negligible? Is it the toxic line of thinking that goes “I was oppressed therefore I cannot oppress”, which is far too pervasive? Is it because we end up being sold something approaching One True Way to be a woman in tech, when the truth is there are as many ways as there are women.

    Regardless of why, there’s a failure of empathy that excludes. How I, a cis-het-white-woman felt when it was suggested that I don’t know my own mind when it comes to kids, is nothing to the ways that women of colour, trans women, lesbians, have felt excluded.

    It’s great to celebrate and spend time on the things we have in common, but if we take too narrow a view, we start to erase the differences, which means we start to erase people who we had the best intentions to include. The thing is, intentions don’t go very far. Actions are what matters.

    I do not offer any answers here, just some explanation. The landscape has changed, people are expecting more. The conversations my girlfriends and I are having? Those are the outcome.

  • Social Media Coping Strategies

    Social Media Coping Strategies

    gargoyle with hands over eyes
    Credit: Wikipedia

    Over the last year the way I use social media has changed. It wasn’t dramatic. Just time passed… how much I was willing to share decreased, I started to feel anxious at times. The most vicious things normally end up in the moderation queue of my blog, and I could probably still quote things long since deleted.

    I passed this tip on a bunch of times over the last week so figured I would share more broadly: One thing that I have taken to doing, is if someone I don’t know engages me in a very 101 conversation and I choose to respond I tell myself “wow Cate, you’re being really nice to do that”. It’s framing it to be a favour, not an expectation. It’s how I remind myself that I don’t have to engage like that, and try and avoid feeling obliged to.

    If you have little tricks you use to deal with being a visible woman on social media I would love to hear them!

  • The Attention Game

    The Attention Game

    Danbo al Sol
    Credit: Flickr / Andrés Nieto Porras

    There are many things that alarm me about the tech industry, but one of them is how much of it runs on ads, and therefore on attention. A business model of millions of users -> ??? -> Profit. And the answer to ??? is: sell them shit.

    There are two main themes that I think result from this. The first, the way that what we do is divorced from how it is paid for. After-all, we don’t click on ads ourselves. Nor do people we know. The second is this metric of attention like attention is inherently valuable. It’s not.

    Maybe it’s hanging out with the kind of techies who get three meals a day and a significant part of their wardrobe too provided at work, but sometimes it feels like tech workers, despite the 6 figure salary, are unwilling to pay for things. This culture where everything is “free”, only it isn’t really, the money comes from somewhere, we just don’t have any concept of where that is. We don’t serve users, we serve ads. When we want a job, we give our labour away for free which somehow helps us get a well paying job and then we profit. Let’s ignore the number of open source projects going bankrupt…

    Then, attention. This idea that you do things for “exposure” where the formula is exposure -> ??? -> profit. OK maybe you can argue that this model works for Kim Kardashian but not, I think for most of us. It didn’t work for Monica Lewinsky.

    Exposure is not inherently valuable. The value is in what results from it.

    Also we can make a case that exposure is just worth less for women. Firstly, because as covered the Male Factor around 20% of men are inclined to dislike women. So we can make the case that say, when presenting to an audience of primarily men, the audience is just worth 20% less to a woman than to a man.

    This relates to my distain for Token Women Work for “exposure”. Exposure for being a woman doesn’t lead to paid work, it leads to requests for favours – at best.

    At worst it leads to harassment.

    Which brings us to the second reason why exposure is worth less to women – because the risks are higher. The fear of harassment is real, and it’s one I hear about often. It’s something I, and my friends experience.

    Once I connected these things together, I felt like I understood idea that attention has value. Because it does, if you are selling ads. Less so as a woman trying to survive in the tech industry, though. For everything else… probably somewhere in between.

  • The Year of Being Visible

    The Year of Being Visible

    Jeero vs. Danbo Setup
    Credit: Flickr / JD Hancock

    When I decided it was time to leave my corporate tech job, I made an 18 month plan. One key item on it: speaking at conferences.

    I prepped one talk (building it off some of my more popular blog posts), and submitted it to a number of places, hoping it would be accepted at one of them. Actually it was accepted everywhere I submitted it, and I got invited to give it as well.

    Honestly, it was shockingly easy. Way easier than I expected it to be. Terrifying. But I survived. Even thrived.

    But here’s something it wasn’t: cheap. I had pretty low expectations for myself and wasn’t sure of my value, so I submitted to places that didn’t cover travel costs and had to pay them myself. Because the company I worked for wasn’t generally supportive of giving external talks (other than Token Women talks), I took vacation days. I also got speaker coaching, which I used to improve my narrative and my confidence.

    I thought this would be the kind of thing that would be interesting to track, so made a spreadsheet. As a result, I have a total cost of what I called “The Year of Being Visible”. This is travel and hotels not covered by conferences, speaker coaching, and extra haircuts.

    Here it is: GBP 2528.14. USD 3767 at the current exchange rate.

    What is not included: vacation days taken. Food (I figured I was going to be eating anyway). Some flights (twice I was able to get part way there on flights covered by work things). Time.

    Things I Learned

    The biggest thing I learned over the course of the year of being visible, was that I could totally be a public speaker. That I could give talks that people loved. That I could use this to see more of the world.

    Because where I used to work was very insular, I had rarely attended conferences. I discovered that attending these conferences was one of the biggest perks of speaking – I learned so much from other talks, met so many great people and really felt a lot better about the tech community and particularly men in the tech community. In part I think this is because of the abundance mentality – if I do a great talk, it doesn’t take away from anyone else’s. Also I felt safer in conferences with Code of Conducts (especially when I had seen them be enforced) than I used to at work.

    I learned how to ask for things that officially aren’t covered, and started negotiating more.

    I got a lot better at taking notes!

    Your Year of Being Visible

    My main tip is to find your story, the one that only you can tell. Maybe something you’ve already been tweeting or writing about that is already resonating with people.

    Submit it everywhere that it might fit. Rejection therapy!

    Get help. If I was to redo this on a budget, speaker coaching is the one thing I wouldn’t cut completely. There are people kind enough to offer free office hours for this, and conference organisers who are willing work with potential speakers to help them submit. I’d replace further flung trips with local meet-ups instead.

    My friend Chiu-Ki has a similar story (see her resolution from 2012), and together we have a newsletter that might help.

  • Returning To The Stage…. Part 2: Speaking to Dudes About Love

    Returning To The Stage…. Part 2: Speaking to Dudes About Love

    danbo and teddy
    Credit: Flickr / Antoinette van de Rieth

    There was an amazing response to my previous post, it was really gratifying to have people find it worthwhile.

    I wrote it, finally, for two reasons. The first was to take ownership of the experience, to not sweep it under the carpet like it was me that had done something wrong. When you allow someone to silence you, you let them define the story. I was done with that jerk defining that one.

    The second reason was because I kept hearing people talk about women needing to speak up, but either glossing over the harassment, or just ignoring the effects of harassment. There are some women who have been horribly harassed, far far worse than I was, and yet they come back, sometimes they even give talks about it as with Caroline Criado-Perez or Anita Sarkeesian.

    I found it hard to relate to these stories. These women are usually by some definition public figures – journalists, media commentators, politicians. I could deem their experience too far away, too un-relatable. Well they needed to get on stage and speak again, it was their job, a bigger part of their life. As a software engineer I could get away with staying hidden, keeping quiet. An intellectually dishonest justification of a decision born of fear.

    There was a lovely response to that post, people told me that I was brave, thanked me for sharing. And I thought, it’s not really that brave, after over two years. It’s not really that brave, to give a talk at a women’s conference.

    That was the warm up.

    For my next trick, I talked to a bunch of dudes about love.

    I exaggerate slightly – the first in front of 90 people at iOSCon, of whom about 10% were women. The second in front of hundreds of people, a pretty mixed audience, at ModevUX.

    My talk was Distractedly Intimate. You can find my notes here, but the short story is, it’s about how people’s feelings about mobile effect what we should build, about how we love our devices but rarely give them our full attention. I reclaimed the feminine rhetoric, and told stories around these themes of – we are in love, we have changed, we are not really here. I talk about adorable hedgehogs, goats, imaginary girlfriends, and the time that I live tweeted a date with a misogynist.

    I was terrified. This flowery descriptive explanation, became distilled in my head to “speak to a bunch of dudes about love”. In the days running up to the first event, some mansplaining – a common occurrence as a women working in a male dominated field – had me retreating and panicking. The audience was surely going to think I had nothing to offer, and critique me accordingly. Sitting in a room full of men, not relating to the content, I felt sure this was a precursor of what was to come. Surrounded by people, but feeling other, and alone.

    I was blocked on my script. I know, substantially, what I wanted to say, but I couldn’t fit it into my narrative. Denise coached me through it. Then I just couldn’t seem to sit down and write it. Rushing around at work, heading to the gym for a couple of hours instead of sitting down and cranking it out. It occurred to me, as in an elaborate fit of panic-based procrastination, when I chose the 90 minute walk home in the drizzle over the 20 minute tube ride, that I could throw money at this problem. Denise worked my content into the format we’d discussed, and I could breathe again. The problem was manageable. It always had been, but I was stressing too much to realise without help.

    It occurred to me, that it was reasonable to ask them to cover an Uber across town. This would make me dramatically less stressed, as it would be faster and more private that two tubes and a 20 minute walk. They agreed.

    I wanted to avoid the speaker dinner, figuring that it would only make me more terrified. But I went (Denise talked me into it), and had a really good time. The organisers were no longer names on an email thread, but real, warm people, who were positive about my talk.

    I booked the day off work, so that I could focus the morning on last minute bits, going over my slide deck, going over my notes. Double checking my timings. I felt OK about things; I even found time to get a haircut.

    I found myself, in a room full of men, miking up. Trying to get the thing over my ears, and under my hair was a reminder that I would be the first woman on stage that day. Too late now, keep breathing. They found me a different mike.

    I hid behind a pillar as I was introduced, and then came to the front. Looked out at the room, and could only see men. Took a deep breath. It’s too late now, go with it. Started speaking. Got my first laugh. Good sign, keep going. Spotted a woman at the back. A woman closer to the front smiled at me. Keep talking.

    And so I did it, I talked to a bunch of dudes about love. And then a couple of days later, I flew to another country and did it again. Bigger, with tighter timing. Getting dressed that day, I put two items of clothing on back to front, and one inside out. It could have been terror, or jet lag. Thankfully, these wardrobe malfunctions were long resolved by the time I stood on stage, blinded by the bright lights, and tried to make sure my 15 minutes was a worthwhile experience for the people there.

    I was shaking with fear. Probably the entire time. I was thrown by the handheld mike, and the clicker, and discovered that my iPad was too heavy to hold one handed for an extended period – time to upgrade to the air, I guess.

    When I came off stage, a fabulous amazing woman, one of the co-chairs, told me that I had seemed poised.

    I was transported back to the workshop in Oxford. We each gave a word which we felt captured the idea of an eloquent woman. Mine, was poised.

    You can see the comments and live tweets, captured in Storify, here and here. I feel compelled to tell you at this point, that one guy thought there was a disconnect in my narrative. I have this urge to apologise, to write some kind of in depth explanation of how those two things are related, just for him.

    But in the end, his criticism is intellectual, and not personal. And constructive, not an expletive. So I will leave it, and consider it overall, a win.

  • Great Talk from danah boyd at Le Web

    Interesting thoughts on visibility, the good and the bad. See her crib sheet here, too.