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NSConf15: Marco Arment – App Marketing For Small Developers

My notes from Marco’s talk at @NSConf [video]. Hopefully convince you to consider marketing in apps. Truly effective marketing is a respectable part of business. As necessary as good engineering, and good design. Refusing to consider is just doing yourself and your apps is a disservice. Marketing is fine. Even good. We need it. But […]

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NSConf – Jessie Char – Expert of Nothing

My notes from @jessiechar‘s talk at @nsconf [video]. Going through a period of transition. Very fluid. Feel uncomfortable prescribing processes to people. Ambivalence is not the same as apathy. Ambivalence – caring too much about both sides to make a decision. Apathy – not caring enough to make a decision. Same result, but different. Why process is so […]

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NSConf: Halle Winkler – Duck Taping the Gates of Chaos Shut

My Notes from Halle‘s amazing talk at NSConf. Terror – have people who have had great app indies for 5-10 years – real experts. This has been working 3.5 years. Been an interesting and challenging 3.5 years. Started because was “meh” at apps. 3 paid apps. Got positive feedback, but couldn’t crack the marketing code. […]

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NSConf: Scott Little – Ultimate Spirit

My notes from Scott Little‘s talk at NSConf. Real training was in zoology. What ultimately drives this independent developer and keeps me focused and motivated? Most of life been an ultimate frisbee player. At least as much a part of him as being a developer. Started to think about linking how frisbee is important to […]

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Career life Presentation

NSConf: Jamie Newbury – Design Skills that Saved My Life

My notes from @jaimeejaimee‘s fantastic talk at @NSConf. We’re going to talk about burnout. Before graduated college was dishwasher, waitress, heavy equipment washer, pilot car driver, sign painter, production assistant, bank teller, park ranger, metal sculpture (that was degree). After graduated realised need to figure out what to do for a living. Decided to be […]